Research & Data Science Specialist – MSC Cruises – Napoli, Campania

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kaarwork MSC Cruises

The Research & Data Science Specialist is accountable for the identification of hot leads with a high conversion rate, among all the contacts acquired by MSC Cruises Customer Relationship Management processes, leveraging on internal sources (statistical, predictive models and segmentation approaches, design scores and KPIs, data-mine the Consumer and Trade Intelligence System) and external sources (market surveys, leveraging on CRM panel and technology) of information.
  • Fluent English;
  • Bachelor degree in mathematics, statistics or engineering;
  • At least 5 years’ quantitative research and analytics experience and large datasets management;
  • Experience with marketing automation, list segmentations, trigger campaigns is considered a plus;
  • Proficiency in statistical analysis, quantitative analytics, forecasting/predictive analytics, multivariate testing, optimization algorithms and machine learning algorithms;
  • High proficiency in the use of statistical packages (e.g. SAS);
  • Ability to produce on-time quality deliverables in a deadline driven environment while balancing multiple priorities;
  • Proactive, proven track record of achieving ambitious goals (personal, professional or educational);
  • Strong communication and interpersonal skills, able to tell data based stories.
  • Helps the CRM team to identify hot leads for our acquisition channels, namely Contact Centre, Sales operators on the ships, and web channels;
  • Conducts advanced data analysis, highly complex designs algorithm and applies advanced statistical and predictive modelling techniques;
  • Designs experiments, tests hypotheses, builds models and designs advanced algorithms to support CRM processes (e.g. hot leads);
  • Leads new data collection and discovery processes with external Institutes;
  • Identifies new opportunities to leverage data science and makes recommendations on data collection, integration, data quality processes;
  • Collaborates on projects across the company in cooperation with other teams such as IT, Marketing, educating on data driven approaches.

VISA REQUIREMENTS (if any)

  • Right to work in Italy.

Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean. Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf. MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide. As a result of a euro 6.5 billions investment programme launched in 2003, MSC Cruises’ fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia. The fleet’s average age is 7 years, the youngest in the industry. In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships. As a result, MSC Cruises’ fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year. MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude. MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas “7 Golden Pearls” for superior management and environmental stewardship. In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.

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